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Saturday, November 21, 2009

OAKLEY ELITE PROGRAM. C-SIX!





I had the privelige of getting a preview of the OAKLEY Elite program. Thanks to the Canada Oakley crew for the Sushi and the Veuve Clicquot. I was seriously impressed by the R&D put into designing and making of the C-Six. Only Oakley can do this type of program and have it so Exclusive. "I remember asking someone from the Oakley camp, "why make an ultra-limited, super-expensive, unique carbon-fibre pair of sunglasses that would go over many peoples heads (including Oakley fans). The C-Six would only be appreciated by a handful of people, mostly people who can afford the $4500 price tag. FYI, only 4 pairs will be available in Canada (that's how limited they are.) The pair that is suppossed to come to the Montreal is already SOLD. Apparently the buyer has a website that catalogs every single piece of Oakley sunglasses ever made. Now that's serious.

"For a brand like Oakley, the eyewear purveyor has been on a constant journey of innovation. Likened to the world of F1 racing, developing technologies and products may be counter-intuitive on a retail level but the R&D inevitably pave the way in a manner which will pay for itself down the line as the innovations make their way into the product stream. An upcoming new release includes the C-Six. Made entirely of carbon fiber, the shades are as you would assume extremely light and durable. Retail price is set at an exorbitant $4,500 CAD (approximately $4,253 USD).


1 comment:

  1. what's the guy website??? the one thatcatalogs everysingle oakley ever made??

    ReplyDelete